Ok, here's a brief explaination of how this process works...
Supplying a Photo or Two:
If you desire to have a real person in the animated video, what you will need to supply is simply a quality photo of the person to be used for the talking head. This photo should have the subject looking more or less directly at the camera. In other words, a front-on view.
Additionally, you want the subject to have their eyes OPEN and their lips in a CLOSED smile.
This can be a photo of the subject only, or a photo of the subject with the background included. Or you can use two photos, one for the subject, and one for the background.
The background, whether included as part of the subject's photo, or as a stand alone photo, should be an image that compliments the message of the video.
So if they are touting certain products, as an example, include images of the products, or if they are wishing to showcase their storefront, include that in the image. Additionally, a logo or other complimentary image(s) can be used.
Using a Cartoon Character or Other Image:
If you are looking for a cartoon charactor for your video you will need the image to conform to the same requirements as the photo of the real person. You can have unique images made for you, or you can purchase images on some of the more well known websites that sell such images.
Additionally, I can supply an image from the licensed images in my inventory.
The Script:
You will need a script that will either be a voice recorded to a MP3, or a text script that will be used as the monolog for the subject to speak. The script should be tailored to reflect the action you want the viewer to perform. In the case of a squeeze page, this will be encouraging them to sign up on the list using an opt-in form on the webpage.
If you need your speaking script written, I can help you with that, or you can hire a professional copywriter to write one for you. And, of course, you can always write one yourself if you feel comfortable with writing it yourself.
The Voice:
You have a choice of using your clients voice, or your own voice, or a voice-over talent, and even a synthisized voice.
If you are using a recording of a real voice, simply supply it as a MP3 file. You will need the recording relatively free of background noise with the words spoken as clearly as possible. This make a huge difference in the quality of the video.
If you want to use a synthisized voice, all that is required is the spoken script in text form.
The Animation Level:
Depending on the level of animation quality you want in the video there are differnt levels of animation actions that can be added to the character.
For instance, a cartoon character would have their animation slightly more exaggerated than a human would. Not in every case, but generally speaking, we expect cartoon characters to be more animated.
Please note that when using a photograph of a real person the animation quality will be reflected by the quality of the photo you supply. It is harder to animate a photo of a real person than it is to animate a cartoon character due to the human photo needing a more true-to-life animation.
The Length of the Video:
This is strictly up to you, but generally speaking, a video of 1-2 minutes should be all you need to get your message across.
The length of the video is the largest factor in the cost of producing the video, so brevity means less cost. But don't make it so short your message doesn't get across.
Your Webpage:
These videos are easily loaded onto your existing webpage by simply uploading a few files to your server, and adding a few lines of code on your webpage where you want the video displayed. If you need a webpage built, that can also be easily done.
Music:
If you want to include a music background track for your video, this is easily done. All that is needed is the music track supplied as a MP3 file. There are plenty of websites that can sell you a music track very inexpensively, or you can supply your own original music.
Summery:
By using a photo of a real person, an image of a cartoon character, or an animal as the spokesperson, then adding a background photo (or using the original background in the subject photo), we simply combine those with a vocal track, animate it, add a pleasent music track if you like, and you have an animated video to put on your squeeze page or website.
- A Photo or Two
- A Script for the Monolog
- Some Animation to Bring the Photo to Life
- A Little Music in the Background
And PRESTO, we create a memorable video for you to use on your webpage!
So there you have it. Just a rew easy steps are what is basically required for you to start using Animated Video Squeeze Pages as a way to increase your opt-in rates, as well as increase the likelyhood of your opt-in page going viral.
For more details, as well as pricing, please contact me (Killer Joe aka Bill Farnham) via Private Message on the Warrior Forum.
